A perfect serve:
presenting The East India Company London Dry Gin
Our elegant take on London Dry Gin is both deliciously aromatic and a
fitting tribute to the spirit’s remarkable connection with our rich trading history
With spring in full swing and summer starting to beckon, thoughts naturally turn to refreshing serves to enjoy in warmer weather. Those familiar with our fine food offering will know us for our distinctive teas, coffees and cordials – and The East India Company Gin is equally something to celebrate. After all, the spirit is an intrinsic part of both our history and British culture as a whole – as a result of the Company’s pioneering spirit of adventure and collaboration, it has been enjoyed around the world for hundreds of years, going back as far as the 17th century. It seemed only fitting to craft an exceptional gin of our own, which celebrates its fifth birthday this year.
Back in the 1600s and 1700s, The East India Company was at the very heart of global trade, operating out of London’s famous docklands. Among the many exotic treasures amassed on the Company’s intrepid voyages were rare varieties of spices and botanicals. These aromatic ingredients would become pivotal in the inception and evolution of London Dry Gin, arguably the most iconic spirit ever to come out of the capital.
At the time, malaria was a widespread malady, afflicting huge swathes of explorers on their travels. While quinine bark had been discovered to have medical properties that helped to combat the disease, its unpleasantly bitter taste made it difficult to imbibe. To make it more palatable, the inventive British East India men would sweeten quinine with sugar, dilute it with water and mix in gin from the gin stores they had brought with them from Britain. This effectively created the classic Gin and Tonic cocktail, known and loved by millions today.
Inspired by the pioneers that helped to enrich the world with their ingenious invention, in 2016 we introduced our own gin of the very highest quality. Made in true London Dry Gin style, The East India Company Gin is crafted with the same specially selected botanicals traded through our shipping lines over four centuries ago, harnessing our remarkable connections to produce a remarkable flavour.
On the nose, the spirit offers mineral aromas with aspects of piney juniper, citrus oil and galangal, underscored by a hint of warming spice. A sip will open clean, fresh flavours with well-balanced spice elements, before segueing into notes of citrus oil, nutmeg, ginger and cocoa, rounded out by a subtly sweet liquorice note. The finish is rounded and warm, underscored by a gentle pepper aspect.
Here, we present three of our spirited signature gin cocktail serves,
though you may wish to experiment with original recipes of your own.
THE EAST INDIA COMPANY BREAKFAST MARTINI
Taking a British breakfast staple, this recipe uses The East India Company’s classic Fine Cut Orange Marmalade made with Seville oranges combined with our own gin for a refreshing summer cocktail that’s simply delicious.
100ml The East India Company London Dry Gin
Six teaspoons of The East India Company Fine Cut Orange Marmalade
50ml of lemon juice
50ml of orange liqueur
Orange zest or slice to garnish
1. Chill two martini glasses by placing them in the freezer or by filling them each with ice
2. Fill the mixer half way with fresh ice and add the gin, lemon juice, orange liqueur and marmalade
3. Place the lid on the mixer and shake well for 30 seconds
4. Remove the ice from your now chilled glasses
5. To serve, strain the martini mixture through a sieve evenly into each glass
6. Garnish with a twist of orange zest
To get an extra burst of orange aroma take your orange zest and carefully using a lighter, heat the back of it for a few seconds. Then place the lit lighter just in front of your glass. Using your thumb and finger, squeeze the zest over the top of the martini glass. The oil in the zest will be released and ignite in the flame to produce the most amazing orange aroma over the glass.
THE EAST INDIA COMPANY PUNCH
Brought to England by the merchants from the East India Company in the early seventeenth century, the word punch originates from the Hindi word for five (panch) as the recipe called for five ingredients. The East India Company’s punch mixes British classics for a refreshing and delicious summer time drink – with one or two extra ingredients.
300ml The East India Company London Dry Gin infused in ‘The Staunton Earl Grey’ tea
400ml Prosecco or sparling white wine
150ml of lemon juice
6 tablespoons of Strawberry Extra Jam
500ml of Lemonade
Strawberry, orange and lemon slices to garnish
1. Pour the gin into a cocktail shaker with The East India Company ‘Staunton Earl Grey’ tea bag and leave to infuse for a few minutes
2. Remove the tea bag from the shaker, making sure to drain the tea bag of any residual gin
3. Add the lemon juice and jam and shake well
4. Pour the mixture into a punch bowl, add ice and the remaining ingredients
5. Garnish with halve slices of strawberries and thin slices of oranges and lemon
6. Serve with highball glasses
A sumptuous summer time glass of champagne brought to life with The East India Company’s unique and wonderfully light floral Hibiscus cordial.
50ml Brut Champagne
25ml The East India Company London Dry Gin
20ml of lemon juice
25ml of The East India Company’s Hibiscus Cordial
1. Chill a champagne flute by filling the glass with ice
2. Once chilled, remove the ice and pour in the gin, lemon juice and Hibiscus cordial to the flute
3. Top the mixture with champagne and serve
To bring to life summer in your champagne cocktail, try experimenting with the different types of cordials available from The East India Company. For those who like their cocktails a little more fragrant, try The East India Company Rose cordial.
Discover more about our gin here.